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Box Scores: Oct. 12-18 – “Twitter Psychology and Creative Juices”

"Too Many Orange Juices" by manwithfaceIt’s Monday, and you know what that means. You get a chance to start your week on a positive note. And we’re here to help you do it with our set of weekly Box Scores. So check out these great posts from the blogosphere last week. Then put them to good use and tell us what you think by leaving a comment below. First up, Brian Solis shares some wisdom from the always interesting Dr. Drew.

-“The Psychology of Twitter with Dr. Drew”

In this PR 2.0 post from Brian Solis, we see what Brian learned from one of media’s favorite doctors. (Hint: It’s not this one.) Dr. Drew discusses social media narcissism, the importance of real world relationships and what he tweets about. Brian contributes some good insight of his own, and the post is certainly worth a read.

-“Social Media for the Risk Averse”

Amber Naslund drops some great knowledge on how to deal with the folks who still aren’t quite sold on social media (specifically the ones who are afraid of the inherent “risks”). Though it’s easy for people in the industry to assume everyone has “seen the light” of social media, that in itself is a risky assumption to make. Amber points out why those people are risk averse, and then offers some great information on how to convince them of social media’s value. Whether it’s a battle you yourself are fighting or a battle a client may be fighting, this post is good ammunition for explaining the value of social media.

-“Why It’s Time To Do Away With The Brand Manager”

This Advertising Age post emphasizes the increasing importance of companies having “brand advocates” in their workforce. The post mentions that “Forrester recommends giving market research and analytics, dubbed “consumer intelligence” in the report, a much more prominent and central role…” Our question is, do you have someone (or some people) in your organization who represents that role? If not, this post will help you see why you should.

-“How do you get the creative juices flowing?”

Drew McLellan tends to write consistently valuable content. This post is no difference, and is worth checking out whether you are in a creative rut or just want some new ideas on how to keep things fresh. Tips like “Personify it” and “Get out” (as well as the explanation behind them) really make this post worth the read, so get your creative juices flowing by giving it a read.

-“The #1 Reason My Blogging Grew Into a Business”

If you’ve ever had the feeling of wanting to be successful but not quite knowing how to get there, this post from Darren Rowse at Problogger is one shining example of making it happen. Darren talks about the moment his blog went from simple hobby to moneymaking business opportunity and what it’s done for him since then. In the basic sense, he says this: “The #1 reason my blogging grew into a business was that I began to treat it as one.” To really understand the how and why, check out his post. If it hits you like it hit us, you should definitely be inspired.

Hopefully these great posts rock your socks off and gave you some inspiration heading into the week. We try to share the best, but there are lots of great posts every week that get left out. If there are any must-reads that didn’t make it in this week’s Box Scores, drop a link in the comments below or come share it on our Facebook page. Of course, if you simply thought Box Scores rocked, you can tell us as well. Have a great week!

Photo by manwithface. Thanks man…with face.

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